by Margaret Anderson | Oct 26, 2011 | Blog
Most of us honor diversity in gender, race, religion, etc. But without realizing it, we may discount valuable contributions from those whose temperaments differ from our own. People who think quickly are often good at coming up with tactics for dealing with...
by Margaret Anderson | Oct 20, 2011 | Blog
In “Fear v. Consensus,” I wrote about how fear defeats our best efforts to build consensus, and about one antidote to fear—extending a little love to someone in some way. Humor is also good medicine in many ways. It can dispel the fear that, as Yoda said,...
by Margaret Anderson | Oct 12, 2011 | Blog
OK, so they aren’t really addicts. They’re just people who use email, text messaging, social media, or any other form of writing as their default way of communicating. They resist talking to you in person, or even on the phone. My friend and fellow writer...
by Margaret Anderson | Oct 5, 2011 | Blog
It pays to practice and test your ideas to get feedback before an important communication. By trying out different versions of my slogan on a few people, I made a sea change in its effectiveness by changing just one word. I then featured the improved version on the...
by Margaret Anderson | Sep 28, 2011 | Blog
In my first post in this series, I told the story of how a one-word change in a slogan turned listeners reactions around 180 degrees. This means you have many opportunities and options for “clicking” with someone. When I changed “want” to “need,” responses changed...
by Margaret Anderson | Sep 21, 2011 | Blog
When I first began to extend my consensus and communication services to faith communities and other nonprofits, I tried out my slogan on a man I met at church, whom I’ll call Jack. The slogan, which had been clicking with my corporate and professional clients, was,...
